Friday, February 2, 2018

Japan December 2017



Image result for prius prime
Prius PHV: Japan 2017 Best Seller. by a 1.000 miles, but...
What about in 2018?

Prius PHV #1 in record levels

If the first half of 2017 saw this market recovering, thanks to the introduction of the new Toyota Prius PHV, ruling without competition for the most part of the year, the October introduction of the new Nissan Leaf cemented the recovery, with Nissan's hatchback always beating the Toyota nameplate since. 


Thanks to these two new models and the help of BMW, the 2017 PEV share finally climbed north of the 1% barrier, at 1,1%, being the first time the Japanese market surpasses the all-important 1% barrier (In 2013 it reached 0.92%, '14 had 0.98%).

The 2017 Best Seller trophy went to Toyota and its Prius PHV, thanks to over 26.000 units, obliterating all previous records, and providing the brand's second award (The first was in 2012), but for the 2018 edition, the Toyota nameplate wil have a much harder task at hand, as the Nissan Leaf is said to have a 30-45k sales target for Japan alone.  


Pl
Japan
Dec.
  2017
     %
Pl '16
1
2
Toyota Prius PHV
Nissan Leaf *
1.674
2.306
26.734
16.925
48
30
N/A
1
3
Mitsubishi Outlander PHEV
343
4.774
9
2
4
BMW 225xe A.Tourer e)
175
1.598
3
N/A
5
BMW 330e  e)
100
954
2
N/A
6
BMW i3  e)
125
871
2
N/A

Others
462
4.089
6


TOTAL
5.185
55.945
100


e) Estimate

* - Includes Leaf I & II

6 comments:

  1. Any news on India's EV sales?

    ReplyDelete
  2. Thank you for this sales data!

    ReplyDelete
  3. Dec 2018 in the title.

    ReplyDelete
  4. Lol I did wonder how long it would be until it was corrected. Took awhile.

    ReplyDelete